ShoutEm

Posts Tagged ‘tutorial

If you would like to add a new link to your navigation toolbar, here is a piece of code that will help you do that.

<script type="text/javascript">
//<![CDATA[
jQ(document).ready(function() {
var linkUrl = ‘www.shoutem.com’; // replace this with your link (w/o http://)
var linkText = ‘ShoutEm’;       // replace this with your link text
jQ(‘.pageHead .nav’).append("<li><a href=’http://&quot; + linkUrl + "’>" + linkText + "</a></li>");
});
//]]>
</script>

Copy this code, open your admin pages, go to Settings –> Ads and paste it in the Analytics code textbox (at the bottom). Change linkUrl and linkText properties and Save everything. You should see it now at your network homepage.

new_link

Shoutem enables users to forward their shouts to Twitter, but using Twitterfeed, you can also forward all your tweets to your Shoutem network. There are only few steps to take to enable this, so let me show you how to enable it.

First of all, go to http://www.twitterfeed.com and create your account (you can also sign up with OpenID).

twitterfeed_create_account

After account creation, in a first step you have to add the name of your feed (you can put whatever you want) and the URL of your RSS feed. URL can be found on the right sidebar of your Twitter homepage, saying something like: “RSS feed of ilijabrajkovic’s tweet”.

twitterfeed_add_name_url

In a next step, you have a list of available services to use. Click on Statusnet.

twitterfeed_services

Now you have to enter some information about your network. In a StatusNet server textbox, enter the URL of your network, without the prefix http:// (e.g. team.shoutem.com , NOT http://team.shoutem.com). Also, enter your username and a password for that network. You can add some additional tags if you prefer to. Click on Create service button.

twitterfeed_statusnet_account

twitterfeed_done

And that’s it. After some time, you will see your tweets forwarded to your network.

ilijabrajkovic_home

Also, you can change some advanced settings on a Twitterfeed dashboard:

twitterfeed_advanced

Do you already use Twitterfeed to post statuses to your network? Do you like it?

Finding some members for your mobile social network is only one part of the job. Keeping them happy and engaged is another task that you have to accomplish to have a successful social network. Here is the list of 6 steps that you can take to become a better network administrator.

 

happy_users

 

1. Make a good design.

Although we have 18 pre-defined styles that you can use on your social network, you may want to customize the way your mobile social network look like. Try to choose some nice colors, because if you choose to have red text on green background, your members will find it difficult to read, and they could decide not to participate in your network anymore. Look at some of our successful mobile social networks and their beautiful designs, and try to accomplish the same user experience for your members as they did for theirs.

 

2. Edit your profile.

Have your real picture as your profile picture and provide real data. People want to have trust in their network administrator, and showing them your picture is a good way to start gaining their trust.

 

3. Start interesting conversations.

You must have been an expert in some niche, for example, in ASP.NET MVC. That means that you know so many interesting stories for your members, and you have so many links to share with them. Then do it! Give them a reason to engage. Share your thoughts, opinions, experiences and links with them, and try to engage them with a simple sentence: "What do you think?". It’s a call for action for them, and they’ll probably reply.

 
happiness

4. Join some conversations.

Your network is not all about you, and you have to show that to your members. Follow the things they’re doing and saying, and start talking with them. Share your thoughts on a subject, and your members will appreciate that. As you have more and more interesting conversations and shouts, your network will be more interesting for your members and, most likely, they’ll come back more often, and they’ll even invite their friends and colleagues.

 

5. Set up the rules and follow them.

Write down the rules for your mobile social network. Define what is forbidden to do and to say, and define what’s going to happen to a member who violates your rules. Tell that all links to warez/porno are forbidden, that it is not allowed to insult other members… you get the point. If somebody breaks the rules, give him a warning. If he continues to break the rules, ban him from your network. You’ll lose one member, but other members will be happy, because they probably don’t want to see him on your network, either.

 

6. Reward your members.

From time to time, you can organize some kind of a prize game for your members. Try to find some prize. It doesn’t have to be an expensive one; a t-shirt should be enough. You can also try to find some sponsor for your game; software company which is willing to give one or few licenses for their product, or a restaurant which is willing to give a free dinner for one of your members; possibilities are endless. Then set up rules of your choice. The winner can be whoever writes the most shouts in one week or whoever starts the most replied shout. This will give a motivation for your member to shout more and more, and to come back more often, and to be happier… and that’s what you want, you want happy members!

 

What do you think about this? Which qualities should a good network administrator have? What are your experiences? Post it in comments.

If you think you can do all this, the create your own mobile social network on http://www.shoutem.com . It’s free!

You create your own ShoutEm microblogging network, you invest some time tweaking it, you make custom design, you buy your own domain… and you wait. But you don’t see many users joining your network, and those who join don’t shout a lot. And you start asking yourself: “What am I doing wrong?”. You may not be doing anything wrong; perhaps you simply aren’t doing enough to promote your microblogging network. We’ve assembled 12 steps that you can take to promote your microblogging network. Read them and take action!

 community

1. Engage your social networking friends
You probably have hundreds of Facebook friends, maybe even thousands Twitter followers, who knows how many friends on other social networks… why don’t you use them? As them to join your microblogging network and ask them to help you spread the word. You will be surprised by the results. Create a Facebook fan club for your microblogging network, and invite all your friends to join the group. Tweet about your social network, ask your followers to retweet and spread the word. Maybe you can even create a Twitter account for your microblogging network created on ShoutEm. There are also numerous other ways to use other social networks, like Ning, Orkut or StumbleUpon to promote your microblogging network. The important thing is: use your community!

2. Use your content
If you have something interesting posted on your network (for example, some interesting statistical data about Twitter usage in your country/region), post that data on other social media sites. For example, if your network is used by 80% student of some university (and we already wrote about possible usage of microblogging networks in education) and your network is a way students communicate with their colleagues and professors, spread the news about that. Post that info on Twitter, make a PR about it, send it to big social media sites, some bloggers… it might be interesting for them. One shout can make a difference.

3. Print the URL on your visit card
This one is very simple, print URL of your social network on your visit card. Whenever you give it to someone, you promote you microblogging network.

4. Posters
If your social network is about some region, or your hometown, maybe it might be worth investing some money and printing some posters, which you can put on bulletin boards. Or you can print A5 posters, and give it to random people on the street. You’d be surprised what a little offline promotion can do.

 

posters

Image by r@chel mOmmy


5. Give something away of value

Know your community niche? Maybe you’re an expert in blogging, insurance, web design… Why not write a short guide, turn it into a 10-page e-book and let your users download it for free? People like things that teach them how to be better at something, even more when it’s free.
Also, try to organize some kind of prize game. If you can invest some money in something valuable or interesting, then try to organize a prize game for all members of your microblogging network. This way you encourage them to spread the word among their friends, which can bring you more and more users. If your network in interesting, some of them might stay and participate in discussion. If you don’t have money, then try to find a sponsor. If you have a friend who has some product (book, software etc.) ask him to give it to your members, in exchange for maybe a link to his webpage.

6. Signatures! E-mail, forums…
You send e-mails and participate in other forums and communities, don’t you? Put your link in the signature and get people informed whenever you participate yourself. On social networks, inform others about conversations on your website. Tweet it sometimes, submit a link to Facebook. Don’t overdo it, just do it right!

7. IRL
While social media is taking off on the internet, don’t forget that people still live and meet in real life. Facilitate that and get some real life user meetups going. Twitter users around the world are organizing Tweetups. Geeks, from Toronto to Sydney, are organizing Barcamps. Find a venue, invite your users, have a beer and make your community stick.

8. Write a guest post on some high traffic blogs
Find some blogs who write about your niche. They have readers who are excellent candidates for your microblogging network, and who are most likely, willing to participate in your network. Select good subject to write about and offer it to a blogger, with a request to put your short bio at the end of your post, together with a link to your microblogging network. If he is interested (and many bloggers are interested in guest posts, especially if you’re an expert on some subject) write a good post (try to mention your microblogging network somewhere in the text) and an even better bio with a link to your network. This way you build online reputation in your niche and promote your network to surfers interested in your niche.

success

9. Paid marketing
This is also one of the possibilities; if you have some money to invest, of course. You can use Google AdWords, or any other paid-to-click systems. Try to have your link to your network on blog or website in your niche, because it will bring you more valuable surfers. Banners can also help.

10. Web directories
Submitting your microblogging network to web directories won’t move mountains, but it can help a little bit. Try to find as much web directories as you can, and spend some time to submit your microblogging network.

11. Other blogs
Follow blogs in your niche (actually, follow as much interesting blogs as you can) and write interesting and useful comments. This is also good way to build online reputation, and if you include your microblogging network URL along with your name and email address some surfers might visit your network.

12. Keep it simple, stupid!
Maybe the easiest (or hardest, depends on how you look at it) way to promote your microblogging network is to make it interesting for your members. If you have network with interesting discussions, and if you, as network owner, invest a lot of time to keep those conversations going and if you regularly start new conversations, your members will be happy and they will spread the word. There is nothing better than happy users.

 

Have another idea how to promote a microblogging network? Please describe it in the comments. 


Microblogging News & Tips

The ShoutEm blog is your guide to all things microblogging. Founded by the team of ShoutEm,which lets your create your own microblogging network, this blog gives you the latest news, guides and insight into microblogging and the mobile web! Get our RSS feed to stay up to date!






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